CROX - The next straddle play?

[mrmarket]

You either love em or you hate em. They'll either keep making money or they won't. Just like Krispy Kreme, Boston Chicken, or Snapple.....this one is either really early or already late.

It's a straddle play for sure..but what month...what strike???

[stripesound]

i bought the equity

I got in post earnings at $71.3 average. Basically just a technical buy. I think CROX and FWLT (among others in this space) look best coming out of earnings.

Shortterm this is a solid hold through the summer. They are still breaking out into international markets and they are going into the seasonally best period for their business. Its probably a fad but i think its likely to be a monsterous fad that takes a while to go away.

It could go to $90, it could go to $150, who knows.