A Note to GOOG Pessimists
Google stock has already lost more than 39% of its value since it peaked on Nov. 7 last year and is now selling at just 34 x earnings. All the pessimists are acting as though GOOG is at a peak now and selling at a 300 multiple. If GOOG's earnings miss by a few cents, there will likely be an initial knee-jerk reaction sell-off, but I doubt it will be very deep, very wide, or long-lasting. Paid clicks may make up a substantial portion of Google's revenue, but don't forget paid searches. What do you do when you need to find a good price on ethernet cables, or Dan Post western boots, or a set of Fiestaware, or a carburetor for your Evinrude outboard motor? Most people google it. And the tighter money becomes, the more comparison shopping people are likely to do. Oh ... and if you are one who uses eBay more than Google to comparison shop, that's okay with me, 'cause I own some eBay too.
Google stock has already lost more than 39% of its value since it peaked on Nov. 7 last year and is now selling at just 34 x earnings. All the pessimists are acting as though GOOG is at a peak now and selling at a 300 multiple. If GOOG's earnings miss by a few cents, there will likely be an initial knee-jerk reaction sell-off, but I doubt it will be very deep, very wide, or long-lasting. Paid clicks may make up a substantial portion of Google's revenue, but don't forget paid searches. What do you do when you need to find a good price on ethernet cables, or Dan Post western boots, or a set of Fiestaware, or a carburetor for your Evinrude outboard motor? Most people google it. And the tighter money becomes, the more comparison shopping people are likely to do. Oh ... and if you are one who uses eBay more than Google to comparison shop, that's okay with me, 'cause I own some eBay too.

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